In the era of digital communication, India is making its mark with homegrown technology. Arattai, developed by Zoho, is emerging as an Indian alternative to WhatsApp. While WhatsApp is a globally dominant messaging platform, Arattai offers features that are currently unavailable on WhatsApp, giving it an edge in certain areas. Here are five ways Arattai stands out.
1. Chat Without Sharing Your Mobile Number
One of Arattai’s biggest advantages is that users can chat without sharing their mobile numbers. By creating a unique username, users can start conversations with anyone, even strangers, while still being able to share photos, videos, documents, and location easily. WhatsApp, on the other hand, requires a registered mobile number to connect.
2. Dedicated Meeting Feature
Arattai allows users to create special meetings for group discussions or business purposes. Unlike video and audio calls, these meetings are designed for structured collaboration. WhatsApp currently only provides call links or basic scheduling options for meetings.
3. Mentions and Notifications
The Mentions feature in Arattai shows users all the chats where they have been mentioned. This is especially useful in busy group chats, helping users keep track of important mentions. WhatsApp lacks a centralized feature to view all mentions in one place.
4. Pocket: Cloud Storage for Important Content
Arattai’s Pocket feature allows users to safely store messages, media, and notes in the cloud. These can be accessed later from any device. WhatsApp does not offer protected cloud storage for messages or media in a similar way.
5. Enhanced Privacy Controls
Arattai provides multiple privacy options, such as hiding last seen, online status, controlling who can add you to groups or call you, and even sharing contact details without revealing your number through the username feature. WhatsApp does not currently offer this level of privacy flexibility.
In summary: Arattai is carving out a niche as a feature-rich, privacy-focused Indian messaging app. While WhatsApp remains popular worldwide, Arattai offers unique tools that cater to users looking for enhanced privacy, cloud storage, and flexible communication options.
